Write a brief Overview/Summary of the case in your own words describing the nature and/or background information pertaining to the case. (Minimum 1/2 -1 page) A Change Project in a Local Government Agency in New Zealand A Change Project in a Local Government Agency in New Zealand 3. In your opinion, what were some Critical Aspects in the case that were identified? What were some critical aspects that you perceived to be very vital? (Minimum 1 page)

Reflection

The change process is challenging for every organization. The role that communication plays in the process is undermined. Very few managers understand the importance of communication with stakeholders and the benefits that are obtained from the process. Communication not only leads to the understanding of the change. Instead, it incorporates the stakeholders into the process. In addition, it leads to the elimination of doubts, fears, and uncertainties that are associated with the change. Further, change managers who choose this option minimize resistance and create partners instead of just followers. Employees appreciate the engagement in the change process because it affirms their importance to the process. Their active involvement and engagement bear more cooperation.

Failure to take them through the process before implementation leads to feelings of lack of attachment or commitment whatsoever. Based on these insights, the change process is likely to be successful and yield the intended goals. Furthermore, through communication, engagement, and involvement of stakeholders, the change managers transfer the leadership and management of the process to the internal stakeholders. This allows them to constantly improve the process because they understand it and have been part of the problem-solving process. This is empowering and increases an organization’s chances to improve its services and products through innovation. Therefore, it is possible to use communication as a resistance management tool.

References

Dawson, P., & Andriopoulos, C. (2017). Managing Change, Creativity & Innovation. Sage.

Kotter, J. P. (2009). Four Ways to Increase the Urgency Needed for Change. Harvard Business Review.

NCVO. (2020). Involving stakeholders in change.

SHRM. (2022). Managing Organizational Change. Retrieved from https://www.shrm.org/resourcesandtools/tools-and-samples/toolkits/pages/